ELOQUII clothing is a direct to consumer women’s plus size fashion brand with six retail locations in Chicago, Detroit, Houston, Miami, and Pentagon City, Virginia. Their mission is well-stated on their About page:
Together we are sparking a fashion revolution that is changing the way women shop—and the fashion industry at large. Because like you, we know fashion doesn’t stop at size 12.
Dubbing themselves “the ultimate fashion destination for women sizes 14+” on their Facebook page, the popular brand has an impressive range of clothing, swimwear, and accessories. ELOQUII clothing also has a massive following on social media, with more than half a million fans across Instagram and Facebook alone!
In late 2018, Walmart announced their acquisition of ELOQUII. As of the day of our review in 2019, the brand has remained direct to consumer by NoMiddleman standards, and has been added to Walmart’s family of “digitally native vertical brands” (DNVBs).
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